See What Business English Coaching Looks Like
Why Business English Coaching Matters for Your Career
In today's global workplace, professional English proficiency directly impacts career opportunities, salary potential, and leadership advancement. Whether you're presenting to international teams, leading meetings, or communicating with clients across time zones, fluent business English is essential.
DLR's Business English coaching goes beyond textbook grammar. You'll learn:
- Professional email etiquette and persuasive writing
- Confident presentation and public speaking skills
- Negotiation tactics and difficult conversation management
- Cross-cultural business communication
- Industry-specific vocabulary and terminology
David's Coaching Perspective
Why Most Business English Courses Don't Work
Most professionals taking Business English courses already speak decent English. What they actually struggle with is the unwritten rules — knowing when to push back in a negotiation, how to write an email that gets a response, or how to command a room without a script. Generic courses teach grammar. I teach you how to navigate real professional situations with confidence.
Email Writing
The most-ignored rule: your email subject line determines whether it gets opened. I teach the 'Outcome First' structure — state what you need in the subject, not the topic.
Presentations
Native speakers use 'The Uncomfortable Pause' deliberately — 2 seconds of silence after a key point signals authority. Most non-native speakers rush to fill silence out of anxiety.
Negotiations
The phrase 'That's not possible' closes doors. I'll teach you 15 alternatives that redirect without saying no — keeping the deal alive while protecting your position.
Core Business English Skills
Each skill area has a specific professional problem holding you back. Here's what it is — and how I fix it.
Professional Communication
The Problem
Emails that get ignored or misunderstood by senior colleagues.
David's Strategy
The 'Outcome First' email structure: lead with what you need, why it matters, and what action you want. Three sentences. Always gets a reply.
- Email tone & formality calibration
- Phone and video call confidence
- Instant messaging professionalism
- Proactive vs. reactive communication
Business Presentations
The Problem
Sounding rehearsed and losing the room the moment you go off-script.
David's Strategy
I replace scripts with 'anchor phrases' — key sentences you own completely. Everything else is improvised around them. You'll never freeze at the podium again.
- Opening hooks that capture attention
- Speaking with authority & controlled pace
- Handling hostile Q&A sessions
- Data storytelling & visual language
Meetings & Negotiation
The Problem
Not speaking up in meetings because you're unsure how to enter the conversation.
David's Strategy
I teach 'Verbal Door-openers' — short, professional phrases that let you interrupt politely, redirect discussion, and signal leadership without aggression.
- Chairing and facilitating meetings
- Diplomatic disagreement language
- Negotiation tactics & concession language
- Cross-cultural communication awareness
Professional Writing
The Problem
Reports that feel long but don't communicate clearly to decision-makers.
David's Strategy
The 'Pyramid Principle' applied: lead with your conclusion, follow with supporting evidence. Executives read the first paragraph — make it count.
- Business reports & executive summaries
- Formal proposals & business cases
- Internal documentation clarity
- Proofreading for tone and register
Who Should Choose Business English Coaching?
Business English Intensive
B2–C1 · 24 HoursSpeak and write confidently in professional contexts — lead meetings, negotiate, deliver presentations and produce clear business documents.
Per Session (1-on-1)
AED 125 AED 250
60-min session · 50% OFF
Full Course (24 hrs)
AED 3,000 AED 6,000
Intensive Programme
AED 450 AED 900
4 sessions/month · 50% OFF
Full Course (24 hrs · 6 months)
AED 2,700 AED 5,400
Group (4+ Students)
AED 32 AED 63
per person / 60-min session · 50% OFF
Full Course (24 hrs · per person)
AED 750 AED 1,500
What You'll Be Able to Do
- Use advanced vocabulary and collocations relevant to business functions (management, finance, sales).
- Deliver structured presentations and handle Q&A confidently.
- Run and participate effectively in meetings, including negotiations and problem-solving.
- Write professional emails, reports, executive summaries and proposals with correct tone and format.
- Interpret and summarise business data, charts and financial reports.
Course Structure
Module 1 · 6 hrs
Business vocabulary, email writing conventions, professional tone.
Module 2 · 6 hrs
Presentation skills — planning, structure, language, visual aids.
Module 3 · 6 hrs
Meetings & negotiations — language for agreeing, disagreeing, persuasion.
Module 4 · 6 hrs
Report writing & data interpretation — executive summaries, action points.
Assessment & Certification
Continuous formative assessment, end-of-course simulated presentation and written report; certificate of completion with level feedback.
Real Student Result
"One of my students, a mid-level operations manager, had been passed over for promotion twice. When we worked together, it became clear he was highly competent — but his presentation style came across as uncertain in front of senior leadership. We spent six sessions on executive communication, commanding the room, and structured argument delivery. Four months after our last session, he messaged me with the news: Regional Manager."
David — DLR Coaching
Business English & Professional Communication Coach
What Business English clients say
"I used to go quiet in meetings because I was worried about making mistakes in front of native speakers. That stopped. I'm not perfect but I stopped caring so much and just started talking. Got a promotion six months later so something must have worked."
"My manager pulled me aside after about two months and asked what had changed because apparently my emails were suddenly much easier to read. I hadn't even noticed myself improving, which I think is the best kind of progress."
"English was always my weak point in a team full of expats. After three months I'm leading our weekly client calls and my director actually commented on how much more professional I sound. Worth every dirham."
